The University of Applied Sciences Friedberg offers a unique science and engineering program that equips their students not only with thorough knowledge in science and engineering, it also teaches them hot apply these skills creatively in a corporate context. The graduates of this program are highly on demand. Yet, not many people knew that this program even existed. So, we were asked to develop a campaign, consisting of a brochure, a website, flyers and ads. The design was done by Suzu Pahlke.