2011: The “Smarter Planet” has become a reality. To provide a spectacular eyecatcher (which was widely referred to in the media) as well as a glimpse in to real-life cases, we developed this piece of corporate art. The ring consists of 48 flat screens and was fully interactive based on a remote control on an tablet computer. The end of each presented case led the user directly to the info point (integrated in the structure) that would provide him/her with more information.
I developed the content for this showcase. The project was helmed by Sandra Ellinger. Our task was also to find a way of interaction that was easy and yet gave the users a lot of freedom.